DYWWA / personal project - brand

2014 - 2019

DYWWA is an artwork that you can wear rather than only hang on a wall.

A work of art is widely considered as an object that, framed or unframed, is placed in a gallery, museum space, or private collection – immobile and immutable. However, this vision may not be fully applied to contemporary art, which includes a great number of ephemeral, changeable, and mobile genres, such as happening. The DYWWA (Do You Want to Wear an Artwork?) project by Ukrainian-Chinese artist Alëna Olasyuk is fully inscribed in this context. While making the production of large-format minimalistic ink drawings her main artistic activity, the artist simultaneously produces woodblock prints to create T-shirts with unique artist signatures and series numbers. The DYWWA art objects are mobile and accessible as they are aimed to make art closer to people. The project echoes the 20th and 21st-century democratic art ideas by making art not only easily available but also, literally, closer to one’s body. These wearable graphic works are meant to spread all over the world and live their own life while bringing Alëna’s art concepts to the largest possible audience.


This ongoing art project necessarily follows a few consistent steps. The artist starts by expressing her ideas through the ancient woodcut techniques, signing each piece and giving it a unique number. The next step is letting the art objects live their own life by entrusting them to art lovers who further represent them on their bodies, proving, thereby, that the human form can serve as a gallery and passers as spectators. Alëna calls this happening and is fascinated by the unpredictability of the process. Finally, the graphic works are being photographed in different genres and styles and published in social media, blogs, and sites with hashtag #dywwa, which adds new dimensions to art objects’ unique “life experience”.

DYWWA is a unique artwork made by special old techniques as woodcuts and printed on clothes or a T-shirt, is an artwork that you can wear! Each print is a unique artwork, numbered and signed by the artist, each kind of painting is limited.

DYWWA is communication, a conversation among an artist, a buyer, and a spectator.

Exhibitions:

2016: "Art Actually" 11Gallery. Beijing, China

2016: «Do You Want to Wear an Artwork?» Aotu studio. Beijing, China 2016: «Ink Mark» JuEr space. Beijing, China

2016: «A Great Event is in the Making. But No One has Noticed» at Intelligentsia gallery.
Beijing China

2016: Group exhibition «Fire Wall» No Gate Gallery. Beijing, China 2015: "Complex Simplicity" auto studio. Beijing, China

Collaborations:

2018: FIT LAB. Unique Logo and T-shirt Design
2018: iBranco. Unique t-shirt design
2017:Ba Yan Ka La (wood prints and artworks for exhibition)

2017: Peugeot, car brand (product design)

2017: Tutti Studio, Fashion brand (patter design for packaging) 2017: Pi chocolate, chocolate brand (Pattern design for packaging) 2016: MUSEum art market (T-shirt sponsor)
2016: Aotu studio (Logo design for T-shirt)

DYWWA 7.0

Photographer: Prez Bank

DYWWA x VITTER

Photographers: Olasyuk, Adrian Xuan, Entong Li

DYWWA 8.0

Photographers: Olasyuk

DYWWA 6.0

Photographers: Mirko Iannace

DYWWA 4.0

Photographers: Carlos Sebastiá

and more…

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